Learn the biggest beauty trends for 2023

As we head into the new year, we’re ready to change up our beauty routines. While 2022 is full of great trends, we’re ready to say goodbye to some of them forever. To that end, we asked hairstylists, makeup artists, skincare experts, and nail stylists to share the beauty trends they’re ditching in the new year. Plus, you can try out the latest looks and techniques, because here you will learn the biggest beauty trends for 2023.

If you want to stay one step ahead of trends, you’re in the right place. Maybe you’re already ahead of the curve or looking for a quick start to energize your beauty vibe. Either way, you’re likely to find a new flex with the new beauty trends. 

As a Korean cosmetic manufacturer partner, it is our job to keep up with what’s trending. We do our best to make sure our manufacturing services are excellent and measure up to the market, so come check out some of the biggest beauty trends in 2023: 



Sorry Gen-Z, but we’re starting to see side parts make a comeback, once again making millennials swoon (or cringe, depending on how you wore them in the early ’00s). You can dress it in a variety of ways, whether it’s casual, muscular and slightly scruffy, flattering, voluminous, or trendy. Although I love the middle part, nobody should be married to one. Middle parts can be cute for being out and about during the day, but at night when you need to glam up a little bit, I’m totally for a more glamorous side part” shares Taylor. 


“Kendall Jenner, SZA, and Zendaya Wear Copper Hair” are key looks for 2022. According to Google, this trend will go nowhere between the beauty trends for 2023, as searches for copper hair jumped 8,000 percent in the last month alone. “The secret to the popularity of the copper hair trend is its versatility, as copper is not a one-size-fits-all color. There are a variety of shades to choose from to suit almost every skin tone, so everyone has a choice,” Brenda noted.

“A continuation of the copper and burnt orange shades we’re seeing now, terracotta tones are expected to become more popular in 2023,” agrees Laura. Next year, we’ll start seeing bronzers and lighter shades intermingled with deeper sepia tones. After a year of ’90s nostalgia, I can see some striking 2010 ombré looks on the horizon,” she adds. To find you the perfect combination, there are a variety of terracotta shades to choose from.


  Skinimalism and Personalized Routines.

In 2023, our beauty closets will no longer be overstuffed with skincare products. Instead, we practice minimalism. “Good skincare isn’t about the quantity, it’s about the quality of the products you use. You don’t have to follow the 10-step daily plan we’ve grown accustomed to,” says Carbonari. Carbonari recommends carefully checking the ingredients of each product. “Choose products that work for your skin, not against it”

The micro skincare trend is a thing of the past. “Our skin can tell you what it needs, you just have to listen. Do your research and talk to your dermatologist to determine which ingredients and procedures are best for you.”

Gentle skincare

At the onset of the pandemic, it was important to try professional home therapy. Now experts are warning against backing down. “Some people buy chemical peels that require licensed medical supervision because they can penetrate deep into the skin and actively repair skin damage,” says Koestline. “However, there are increasing complaints of skin irritation due to overexposure to exfoliating acids.”

While Koestline strongly recommends avoiding at-home chemical peels, there are gentler alternatives that are less harsh on the skin. Look for scrubs with anti-inflammatory properties, such as sea buckthorn berry and azelaic acid, and be sure to replenish and rehydrate your skin with a post-scrub facial oil.

Building barriers

We’ve always focused on caring and caring for our skin, choosing gentle formulas to rebuild our skin barrier (especially since many active ingredients like retinol, exfoliating acids, and vitamin C can weaken skin when used in excess). The focus in 2023 will be on “barrier repair and hydration”. Ifeoma Ejikeme, founder of Adonia Medical Clinic.

In a post-pandemic world, health concerns are driving skincare choices from the inside out. The focus is on the skin barrier and ingredients such as ceramides and probiotics


Searches for this ingredient increased by 922% in 2023. The ingredient, a hardy multi-hyphenate similar to niacinamide, is the most popular skincare ingredient of 2022. “Chebula is an anti-aging Ayurvedic herb rich in antioxidants—it helps hydrate and brighten the complexion, and even repair photodamage and strengthen the skin,” says Beauty Pie.


Barefaced, but better

It’s not a new concept, but going into next year, healthy, minimal makeup looks will continue to grab the headlines. “With nourishing, radiant formulas and youthful, sun-kissed pigments, consumers will seek products that radiate a healthy and revitalized complexion,” predicts the head of the Stylus fashion show, looking the same as health-first beauty,” she said. Our approach? Take the stress out of creating perfect skin and focus on giving your skin the products it loves. Good thing this is one of the beauty trends for 2023.

Skincare as make-up

The natural complexion is the new makeup. Both Khaite and Gabriela Hearst’s Spring 2023 shows showcased the impact of Tata Harper’s masks and treatments, while Brandon Maxwell and Proenza Schouler focused on clear-skin-centric no-makeup looks. At Fendi and Altuzarra, want-to-be-bare skin is highlighted with highlighter and blush or bronzer strokes to sculpt and define, and dewy lips complete the look. In all cases, the lesson is clear: There is no substitute for a flawless skincare routine

Grunge glam

Among the beauty trends for 2023, grunge glam is getting big. Even before Adams hit our screens on Wednesday and gave us some serious gothic glam inspiration, the grunge makeup aesthetic was making a comeback. According to Beauty Pie, searches for “Avril Lavigne makeup” have grown 39% over the past year and are still growing. We covet smudges, heavy eyeliner, fake freckles, and darker lips. Good news, we know the exact lip combo Jenna Ortega’s makeup artist used to create her Wednesday look, and…


Face and body jewelry

Decoration continues to gain traction in 2022, with more temporary decorations to emerge in 2023, helping to transform the face and body into living art. Whether you love freckled jewelry, bejeweled brows, the kind of third-eye jewelry Isamaya created for Giambattista Valli, or the myriad of surreal elements on display at Puppets and Puppets, these elements are sure to be on display in the coming months will change. If your standard look is more minimal, embrace the 3D trend on your nails.

Glossy manicures

Glitter manicures are still in vogue, which means matte manicures don’t stand a chance in the new year. “We saw a boom in matte finishes in 2022, making the polish soft and almost velvety smooth. But in 2023, we’ll say goodbye to matte colors and hello to extra shine,” says Russell. “Now is your chance to invest in ultra-gloss, quick-drying topcoats. They last longer than matte topcoats and give your manicures a gorgeous high-gloss runway look!”

Peptide lip treatment

The popularity of peptide-based lip care products has soared more than 400%, making it one of the biggest beauty trends of 2023, according to a report by Beauty Pie. “The Peptide Lip Treatment is a restorative way to naturally plump and soften lips while minimizing the appearance of fine lines,” says Beauty Pie, who credits her as the second-biggest skincare trend after “Chebula.” At the same time, Black Swan data also found that collagen and peptides will be popular in 2023.

We think Hailey Bieber’s new skincare line, Rhode, may have something to do with it, as her best-selling Peptide Lip Treatment has been a hit since its launch. Other celebrities, like Maddie Ziegler, took to TikTok to express their obsession with restorative, hydrating lip treatments. We’re just waiting for Rhode to launch in the UK so we can participate in the hype. Until then, let’s stock up on the peptide-rich Soho Skin lip balm.

SourcingLab is Korea’s leading international cosmetic development firm with access to the latest formulations in Skincare, Makeup, Hair & Body Care. Our clients range from global major corporations to well-funded startups. SourcingLab will guide you through the process from Conceptualization, Branding, and Design through Development to Production, Regulatory Compliance, and Logistics. With an International Team and a streamlined process, we will help you go to market fast and clean. Contact us.

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